ARP American Research Products provides high-quality products to research laboratories in hospitals, universities and biotech firms worldwide, with a focus on expanding their offering to meet the evolving needs of today's biotech research community.
To enhance their customer experience, ARP uses CiteAb's Citation Widget to display important product citations directly on their product pages. Researchers can scroll through the data, finding all the experimental validation they need without leaving arp1.com.
With a large range of products and a strong focus on detail and quality, ARP needed a solution to showcase comprehensive experimental information across many pages.
On top of this, they needed an outsourcing provider who could fit their specific requirements.
Our Citation Widget is a tool which automatically updates on webpages with product citation data. This functionality coupled with our flexible pricing model and tiering meant the Citation Widget provided ARP with an effective solution.
ARP chose the CiteAb Widget due to the integrity of CiteAb's data, ensuring customers were able to see the most accurate and comprehensive citation data possible on arp1.com.
The most important feature of the widget for ARP was the ability to integrate the citation data directly into the respective product pages, creating a seamless experience for their customers.
By using our Citation Widget, ARP displays accurate product citations for researchers to assess. This means scientists can save time and make more informed decisions from within their site, with detailed, quality data.
You can view the widget on their site here.
"We knew we wanted to enhance the on-site experience for our customers by providing comprehensive product and citation data, and after reviewing available solutions, CiteAb had the best technology to meet ARP's needs", said Gina Boday, VP of Operations & Marketing at ARP American Research Products.
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Get in touch with us
Jonathan Baron
jonathan@citeab.com
Rebecca Sadler
rebecca@citeab.com
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